Beddenreus is a cash & carry formula in the discount segment of the Dutch market. The stores are located at B and C locations in the vicinity of ‘furniture boulevards’.
Revenue (x € 1,000)
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Number of employees (FTE)
A great deal of work was put into giving the Beddenreus stores a new look and feel in 2014. Three pilot stores were opened under the name BeddenreuZ that offer consumers a renewed range and a unique approach to customer service. Following the successful conclusion of the pilots, all Beddenreus stores will be remodelled.